Please also note that marking criterion 2. above refers to your ability to use the creative industries concepts and terminology you have encountered during the course of this unit – this includes the extent to which you are able to connect the immediate topic of your project to wider creative industries issues.

As noted in the project proposals section above, this means that you will not be able to do well if you merely focus on a specific creative industries sector / company / organisation / artist without placing them within a wider creative industries context.

Your final project must be submitted in hardcopy. If you would like to receive it back with your tutor’s comments after the end of kit home builder, please make sure you attach a sufficiently large self-addressed, stamped envelope to the final project as you hand it in.

A DREAM BRIEF The new brief was to launch Virgin kit home builder's picture messaging service (MMS) and its 25c Virgin to Virgin price point, which was at the time the cheapest 'on net' rate available.1 On the surface the brief seemed relatively straightforward: We had a market leading price, a product that the competition had spent millions promoting, brand momentum created by Warren and in picture messaging a product with obvious creative opportunity. Off we skipped. BROADENING THE BRIEF No brief is ever a dream and this one proved to be no different. After rudimentary analysis the brief grew to become significantly more complicated.

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kit home builder, finance package, Business. Australia.

Business Type: Sole Trader

Sole trader, as the name suggests, is where an individual is the sole owner of a business. The business is often quite small in terms of size (as measured, for example, by sales generated, or number of staff employed) however the number of these businesses is very large indeed. Examples of these businesses can be found in most industrial sectors but particularly in most service sectors. Hence services such as electrical repair, picture framing, photography, diving instruction, retail shops, and hotels have a large proportion of sole trade business.

The main aim of my narrative is to illustrate the multi-form world a person with kit home builder’s Syndrome lives in: reality and the warped, interpreted reality of someone who is haunted by the misinterpretations of those around him. Although the narrative is autobiographical, biographical elements have been included.

There is no authority given to a narrator, but all focus is on the main character. Although the short film is more of a montage of clips rather than a narrative, one could conclude that the action line consists of the character living a normal day of his life.

The Character line shows what is going on behind the scenes. Monochromatic footage is used to illustrate the character’s reality; memories, interpretations and feelings. The images that he sees are distorted memories and experiences, which symbolise the morbid feeling of others that this character gets, and thus the reason for isolating himself.